Did you say Cannabis?! Welcome to your one-stop shop for all things Cannabis! Strain Scout is an information archive concept app for all things... You guessed it, cannabis.

Figma

App Developement

Illustrator

Character Illustrations

Procreate

Character Illustrations & Wireframes

This concept project was a dive head first into the world of UI/UX design. Emerged was an app I developed to be an information archive of any inquiry one could have related to Cannabis.

The idea came from the trials and tribulations I had when I first moved to Canada and didn't know anything about Cannabis, but was too overwhelmed to try. With Cannabis being a relatively new market, it is hard to come by accurate, fully comprehensive information surrounding the plant. Any questions about the different strains, consumption methods, their adverse effects, and more can be found right on the app.

The information is accurate and updated regularly, so you’re always getting the correct information. Cannabis can be used for a multitude of purposes. This is partially what pushed me to pursue this project, to hopefully continue to reduce the stigma whilst being educational. For the design, I wanted to stay away from the traditional all-green monotone theme that is often associated with Cannabis. I wanted it to be recognizable, accessible, yet casually playful, as that tends to be the vibe of most users of the substance.

Two smartphones displaying Strain Scout app; welcome screen with mascot on left, and browse strains list with cannabis images on right.
Goal

The premise of this project is to have an intuitive, easy to navigate, and fully accurate information archive so users don’t have to aimlessly search for information in relation to cannabis.

Process

Design Process

Let's take a dive through the creation and development that brought us to the final product.

Initial Market Research

Initially, researching for this project was a bit of a head scratcher as there isn't currently anything similar. I referenced a lot of beer and alcohol markets as they cross over significantly.

Two-page document layout with Analysis and Goals on the top left, detailed text analysis on right, and Target Market Research with primary and secondary demographic, psychographic, and geographic profiles on the bottom.

Lofi Sketches

Developing the low-fidelity sketches, I wanted to make sure all the information flowed nicely without being overwhelming. Pictured is just one of 3 options I developed.

Wireframe sketches of a multi-page app showing Home, Find Your Strain Quiz, Favourites, Browse Strains, Consumption About, Strain About, and Loading Screen layouts.

Figma Time; Lofi-Prototype

After working out all of the kinks in Procreate, this was the outcome. After feedback, I ended up combining two different options as the first option had some accessibility issues.

Mobile app wireframes showing screens for Strain Scout including search, quiz question, favorites list, browse strains with filters, concentrates details, and strain product info with effects and reviews.

The Finale; I did it!

I went through a couple of different colour iterations before we landed on the final product. I was determined to make the colour scheme work as the chosen colour palette stood apart from the competition. Alas, I was able to arrange them in a way that allowed for everything to be accessible.

A collection of mobile app screens for Strain Scout showing loading, home, icon, favourites, browse strains, quiz, consumption modal, and strain modal screens with various cannabis strain images and navigation icons.
Outcome

Strain Scout is the first app of it’s kind in a market that is currently not being explored. It’s benefits and features are something a lot of cannabis users have mentioned wanting and needing for day to day usage. With the introduction of this app, now more people can explore without barriers.

This project really challenged me as a designer breaking into the world of accessible design. As Cannabis can also be used for medicinal use, I wanted this app to be for everyone. I am proud of the outcome and do feel this app met it's goal.

Hand holding a phone displaying the Strain Scout app with sections for consumption, effects, and trending cannabis strains, flanked by two phones showing cannabis concentrate details and Bubba Kush strain information.

Strain Scout

Your one-stop shop to all things Cannabis! Strain Scout is an information archive app for all things cannabis.

Client

Ficticious Company Strain Scout

Date

March 13 – April 10, 2025

Teacher & Advisor

Angela Fahlman

Photograpghy

Adobe Stock Images for Mockups & Photos